Timo Keersmaekers explains how to include special effects into a graphic
In the past, gold and silver effects could only be produced by complex printing systems such as offset, flexo and screen-printing.
It is necessary to make plates or screen-printing frames for all these techniques - and this proved to be an expensive method, especially for small print runs.
They also require a great deal of professional expertise.
Nowadays, however, printing metallic colours can be both cost-efficient and easy.
The answer lies in wide-format printers.